History

IDEAL is celebrating its 75th anniversary.

On July 1, 1951, Wilhelm Krug and Ludwig Priester laid the foundation for the company. Seventy-five years later, IDEAL stands more than ever for quality, reliability, and innovation. For generations, we have been developing solutions that meet the highest standards of precision, durability, and ease of use. This anniversary is not only an opportunity for us to look back on a successful company history, but also an incentive to actively shape the future with new ideas and proven quality.

2011

70th Anniversary of the Company

Just in time for its 70th anniversary, THE 56—an innovative stack cutter that redefines cutting—is being launched on the market. With sophisticated digital features, intelligent controls, intuitive and convenient operation, and streamlined workflows, THE 56 makes working with a compact cutting machine easier and more efficient than ever before, setting new standards in the process.

2020

Ramp-Up Factory Makes Its Debut at K+P

A ramp-up factory has been established in the production department. This was prompted by a new, complex future-oriented project in the stack cutter product area. All processes, factors, and components are optimized here until successful assembly and efficient workflows can be guaranteed down the line.

2019

The IDEAL AP40 PRO Air Purifier is “Product of the Year”

Our IDEAL AP40 PRO air purifier was named “Product of the Year 2019.” It emerged as the clear winner in the “Commercial Office Supplies” category. The distinguished jury was particularly impressed by the IDEAL AP40 PRO’s outstanding combination of design, functionality, and build quality.

2018

Four business units established

In addition to IDEAL Shredding, IDEAL Cutting, and IDEAL Health, the IDEAL Components division was established as the fourth division.

2017

First Air Purifier “Made in Balingen”

A major milestone for the IDEAL Health division is our first professional, high-performance air purifier, the IDEAL AP60 PRO. With its very high airflow, maximum purification performance, user-friendly features, and top-quality components, we are setting entirely new standards.

2016

Newly Formed Dual Leadership

Hubert Haizmann retired after more than 24 successful years with the company. Since July 1, 2016, the new management team has consisted of Managing Directors Daniel Priester (Sales/Marketing) and Dr. Ralf Krohn (Engineering/Development).

2015

Change in Management

Daniel Priester has been appointed to the Executive Board, succeeding his father, Wolfgang Priester, who will continue to serve as spokesperson for the shareholders. The new Executive Board consists of Daniel Priester, Hubert Haizmann, and Dr. Ralf Krohn.

2014

New Business Unit: IDEAL Health

In addition to our product lines of paper shredders and cutting machines, we have introduced the new IDEAL Health division, featuring a variety of air purifier models. With this move, we are breaking new ground and expanding our product range into the “health and well-being” sector.

2013

Blue Angel Certification for IDEAL Shredders

We were the first document shredder manufacturer to be awarded the “Blue Angel” certification for the high energy efficiency of our IDEAL shredders.

2012

New, modern production facility

The oldest part of our manufacturing facility is being demolished and replaced with a new, modern production hall. Optimized production space, high productivity, a strong focus on processes, and a commitment to sustainability are the guiding principles behind this new building.

2011

60th Anniversary of the Company

From the very beginning, the company’s history has been guided by the principle of sustainability. In addition to a commitment to Germany as a business location and the continuous development of high-quality products, responsibility for people and the environment are also cornerstones of the company’s culture.

2008

Global Awards

The AL1 Aluminum Shredder has been honored with prestigious and globally recognized design awards, including the “red dot design award,” the “iF product design award,” a nomination for the “Design Award of the Federal Republic of Germany,” and the title of “Product of the Year 2008.”

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2005

Expansion of the Administrative Building

Investment in the Balingen site and the expansion of the administrative building by approximately 1,000 m² on Simon-Schweitzer-Straße. The goal of this construction project is to centralize all commercial and technical administrative departments.

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2001

The Company's 50th Anniversary

An anniversary celebration was held on June 30 at the Balingen City Hall to mark the company's 50th anniversary. At that time, the company employed approximately 380 people in Balingen.

1998

Market Leader in Paper Shredders

DEAL is the world's leading manufacturer of paper shredders and office cutters. The K+P Group's revenue (including the U.S. and France) is well over 100 million German marks.

1996

Continuous Growth

The expansion of the factory facility by an additional 2,000 m² of production and storage space is the result of IDEAL Krug & Priester's continued growth.

1994

IDEAL Acquires a Majority Stake

IDEAL acquires 93 percent of the share capital of E.A. Clementz & Cie. in Reichstett, its long-standing general agent for France.

1992

German Reunification

German reunification is fueling a boom in domestic business. Factory sales in Balingen have reached nearly 90 million Deutschmarks.

1991

40th Company Anniversary

IDEAL is celebrating its 40th anniversary. A 50% stake in its long-standing U.S. representative office secures market share in IDEAL's most important export market.

1990

New Administrative Building

A modern administrative building with a logistics center on Simon-Schweitzer-Straße is being inaugurated.

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1986

Modern Powder Coating

The purchase of the property will enable the construction of a modern, environmentally friendly powder coating facility. Innovative developments, combined with modern sales techniques, will ensure growth and market share in the document shredder and paper cutter markets.

1976

Death of Ludwig Priester

Joy over the company’s 25th anniversary and the acquisition of an adjacent plot of land measuring over 10,000 m², which will ensure the company’s growth for years to come. Sadness, on the other hand, over the death of company founder Ludwig Priester.

1970

Training Workshop Set Up

An adjacent property with a factory building is purchased and converted into a training and experimental workshop.

1968

Wilhelm Krug is stepping down

Wilhelm Krug is leaving the company. Wolfgang Priester is joining the new limited partnership as a limited partner.

1966

New Production Facility

An additional 2,000 m² of production space will be created in a new building.

1964

Production Area Expanded

The production area is being expanded through new construction to meet the ever-increasing demand for IDEAL products.

1959

Paper Shredders for the U.S.

IDEAL develops paper shredders for the U.S. market. Along with cutting machines, these become the company’s second mainstay in production and global sales. Production and administration are consolidated in a new office building.

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1958

First Stack Cutters

The office supply store is being closed. Stack cutters are being added to the product line.

1956

Expanded Production

The manufacturing building is being expanded with new wings, and production is being focused on the manufacture of cutting machines and duplicating machines.

1953

First Company-Owned Building

Production of stencil duplicators, cutting machines, ballpoint pens, and tree sprayers is moved to the company’s first building on Schickhardtstraße.

1951

Starting a Business

On July 1, Wilhelm Krug and Ludwig Priester begin selling, repairing, and manufacturing office machines at Tübinger Straße 7 in Balingen.

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